Prof G Markets: Twitter’s Path to Super App Status, Liquid Death’s Brand Strategy, and America’s Housing Supply

This week on Prof G Markets, Scott discusses three things Elon Musk should do to increase shareholder value if the Twitter deal goes through. He then shares his thoughts on how creative branding helped a canned water company land a $700 million valuation. And in this week’s Unpack, we check in on the state of the U.S. Housing Market.